Improvement
4 years ago

Auto-save

We've implemented auto-saving throughout Prefinery's many editing experiences, including when editing your Signup Form, Referral Page, Email Messages and Email Layouts.

You no longer have to click the Save button as we now periodically auto-save your changes, every 20 seconds. And, if you need to leave before then, you can still hit the Save button to immediately save your changes.


Improvement
09 November 2020

Scalable Pricing for Business Users

Previously, Prefinery offered three tiers of our Business plan – Business 25k, Business 50k, and Business 50k – which allowed up to 25,000, 50,000, and 100,000 subscribers, respectively. If your referral campaign exceeded 100,000 signups then you had to reach out and have us create you a custom plan.

The problem with the above was it wasn't fair to you, as you often over-paid for subscribers. If you were only managing 40,000 subscribers in your account, you had to pay for 50,000.

Today, we're introducing a single Business plan, which includes the ability to manage up to 25,000 subscribers. If you exceed those limits, then you'll be charged a per-subscriber monthly overage fee based on the table below. You no longer need to reach out and ask us to build you a custom plan.

SubscribersOverage Fee (per subscriber per month)
0 - 25,000 subscribersIncluded
25,001 - 50,000 subscribers$0.006 / subscriber / month
50,001 - 100,000 subscribers$0.0055 / subscriber / month
100,001 - 200,000 subscribers$0.005 / subscriber / month
> 200,000 subscribers$0.004 / subscriber / month


Not only is the above more fair, but it will result in most of our Business plan subscribers seeing a price reduction on their future invoices.

New feature
22 October 2020

Instant Signup Links

If you already have a list of people that you want to add to your new Prefinery campaign (for example, if you're moving to Prefinery from another service), you may want your audience to participate in your latest campaign without them having to head to your website, view your signup form, and re-submit their email address.

The solution? Instant Signup Links! With one click a person is added to your pre-launch or word of mouth referral campaign and given their unique referral link. They don’t have to see your Signup Form and re-submit their email address.

You can give your audience their unique, one-click signup link by including them in an email blast from your favorite email marketing software, including Klaviyo, MailChimp, ActiveCampaign, Drip, GetResponse, Infusionsoft, and many more.

Check out this guide on how to use Instant Signup Links.

New feature
14 October 2020

Managing Your Email Suppression List

A suppression list — or exclusion list, as it is sometimes called — is a list of recipient email addresses to which you do NOT want to send email.

Continuing to send messages to invalid email addresses or to recipients who no longer want to receive your emails can negatively impact your sender reputation. By maintaining an up-to-date suppression list, you can avoid sending unwanted messages.

Behind the scenes, Prefinery has always managed a suppression list for your project. When a user unsubscribes, or an email hard bounces, that address is added to your project's suppression list so that no future emails are sent to that address.

With this change, you can now view the addresses on your project's suppression list, reactivate addresses which had previously hard bounced, and manually add addresses to the list. Additionally, this can all be managed via both the UI and our API's new Suppressions endpoint.

See this guide on how to use your project's suppression list.

Improvement
4 years ago

A Completely Redesigned, Visual Email Layout Editor

Previously, our email layout editor was HTML-only and you had to be a developer, with expertise in the complex world of HTML email design, in order to customize your projects's email layout.

Today, we're introducing our new, visual, block-based email layout editor. Just drag and drop blocks in order to design an amazing email layout. You can customize the design so it looks great on both desktop and on mobile. And, you can upload your own images that will be served from our CDN.

As you can see, this is a huge improvement over our previous editor.

But, don't worry devs, you can still switch over to the advanced HTML editor where you can directly edit the layout's source code.